Average U.S. Viewer Watched 6.4 Hours of Online Video During the Month, According to comScore Video Metrix
RESTON, VA, June 4, 2009 – comScore (NASDAQ: SCOR), a leader in measuring the digital world, today released April 2009 data from the comScore Video Metrix service, showing that U.S. Internet users viewed 16.8 billion online videos during the month, representing an increase of 16 percent versus March. A significant increase in video viewing at YouTube during April contributed to the month’s sizeable gains.
Google Sites Accounts for 41 Percent of U.S. Online Video Market
In April, Google Sites once again ranked as …
Neilsen recently released a report on U.S. household video viewing habits. The survey reported viewers spent slightly more (2%) time watching TV in the first quarter of 2009 compared to the first quarter of 2008, while time spent watching video on the internet increased 53%.
Still, viewers spend an average of only 3 hours watching video on the internet, up from about 2 hours last year, vs. 153 hours watching TV, vs. 151 last year.
The number of people who watch video on the internet increased 13%, from 115 million to 131 million.
What can we conclude from this survey?
…
A few quotes:
“DV Kitchen, from DV Creators, costs little more than a budget video encoder, yet offers a host of professional features.”
“SampleLab allows bitrate data size/quality trade-offs to be gauged quickly and accurately. It’s simple to use but incredibly useful, and therein lies its genius.”
“The Bitrate Calculator is a useful, foolproof way to calculate the applicable bitrate for encodes.”
“Timefreezer… is another simple, effective and welcome tool.”
“While other encoding tools have attempted FTP upload functionality, none has got it quite right until DV Kitchen.”
“Our overall impression of DV Kitchen is …
In 1998, I remember hearing about a new editing program called “Key Grip”, written by Randy Ubillos, the creator of Adobe Premiere. It looked like a nice blend of Avid/Premiere-style non-linear editing and After Effects-style keyframing, two programs I had picked up in their 1.0 versions and used for tons of projects.
At NAB 1998, I was ushered to an underground room at NAB, where Randy was demoing the program on Mac and Windows, since renamed “Final Cut”. I met Randy and some of the development team.
In February of 1999, my …
“DVKitchen is unique in helping you to determine your ideal settings… very quickly…”
“No other program on the planet has all of these time-saving features ”
“As you play with any of the five sliders, the recommended bitrate budget number updates dynamically! I don’t know any other software tool, at any price, that offers this. ”
“DVKitchen’s TimeFreezer is a tool which very simply and easily helps you to select and then export a still frame from a video clip, in JPG, PICT, or PNG.” - maybe
“Thanks to the built-in FTP client, DVKitchen doesn’t have to stop after encoding your video. The built-in …
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Ten years ago I sat down with a VP of Cisco Systems and told him the future was video on the internet. At the time, he thought video would always be a minor, though growing element. He said “people don’t want to watch video on their PCs, they want to watch video on their TVs.”
I disagreed, and told him that in a few years it would be the #1 highest traffic driver on the net, and the #1 reason for people to upgrade their (Cisco) routing systems.
As I predicted, internet traffic is skyrocketing, propelled by video. 
“The majority of the …
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