Reflecmedia – Green and Blue screen Chromakey
Oct 23, 2009 at 8:38 pm in camera products, digital video news by Josh Mellicker
Traditional chroma key involves a complex professional studio setup with a large blue screen or green screen background. Reflecmedia’s innovative range of flexible, portable, safe and easy to use products mean that with minimal lighting and technical expertise almost any location can be used as a virtual studio at a fraction of the usual costs – providing endless creative possibilities for digital content creation.
Leading broadcasters, production companies and educators around the world use and trust Reflecmedia’s multi award-winning products. We here at DVeStore use Reflecmedia ourselves, and take great pride in being able to recommend this great product with full knowledge of it’s capabilities and practical uses, as well as it’s benefits to you.
Why choose Reflecmedia?
Typical cloth or painted green screen set-ups with big, expensive studio lights can look like this:

You can also light up a traditional green curtain with simple Lowel Tota lights bounced into an Umbrella to produce soft and even light. However, lights take energy, cause massive amount of heat and it takes time to create an even background with no shadows or harsh variations (gradations from a darker green to a brighter green). These harsh variations often times make keying traditional green screen in post a real chore.

Introducing the Reflecmedia LED LiteRing which mounts directly to the front of the camera. Believe it or not, these low powered LED’s provide enough luminance to light up a 30′ chromatte curtain from 30′ away! Yes, entire news room as seen here.
When the light from the Reflecmedia LED LiteRing hits the special Chromatte background, the light is reflected back and what the camera sees is a perfectly even blue or green sceen!

The background is a silvery gray color upon initial examination. A closer look reveals tiny glass beads that reflect incoming light like “cats eyes” do when car headlights approach. This is what makes the material reflect the color of the LED Litering, in a brilliant blue or green!
Here is an example where we were able to shoot in a tiny basement and get the look of a big budget studio!

Have Reflecmedia questions? Our Expert staff is ready to help. Call us at the DVeStore 1-877-353-8077
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Typical Litering Adapter Sizes – 4 common Litering adapters now included at no charge!
Sony PMW-EX1 = 77mm
Panasonic HPX170 = 72mm
Panasonic HVX200 = 82mm
Sony HVR-FX1 = 72mm
Canon XH-A1 = 72mm
Canon GL2 = 58mm
Canon HV-20 = 43mm
Canon 5D Mark II = (depending on lens 58mm or 77mm)
Most broadcast lenses 95mm
“Come on now, this sounds too good to be true, we rely on you to give us the straight scoop – what’s the downside?”
- With Reflecmedia’s Litering, the camera needs to be 10′ away from the subject. So you’ll need about a 12′ room.
- Teleprompters do not work well with the Ringlite. You’ll need to position the prompter above or below the lens.
- HD (Yes! HDV too!) keys much better than DV
There you have it, if none of the above affects your style of production, you’re good to go!
The Most Popular Reflecmedia system by far is the Deskshoot 8′x8′ Kit – this kit includes everything you need to get up and going right away.
$1575 Reflecmedia Chromatte 8′x8′ background
$0 Reflecmedia LED LiteRing (included in package)
$0 Reflecmedia Controller (included in package)
$0 Camera lens adapter rings (Now included in package!)
Availability: Available Now. Usually ships same or next business day.
Price: $1575.00
Please specify Green or Blue and Camcorder Model when ordering.
Reflecmedia Basematte Tile
The 6.6 x 4.6′ (2 x 1.4 m) Reflecmedia BaseMatte™ Tile has a Chromatte special “beaded” surface with a rubberized backing. It is ideal for floor application with your Reflecmedia system. The backing forms easily to most carpets and solid floors and provides a flat chromatte panel with no creases. When used with a ChromaFlex or Chromatte curtain it will enable the camera operator to frame full body shots.

Availability: Available now. Usually ships same or next business day.
Price: $1260.00
Curtains are also available in 10′x12′, 16′x9′ and 16′x12 For the full line of Reflecmedia products please visit http://www.dvestore.com/brands/Reflecmedia.html.
Do you have a small camcorder, such as a Canon HV20 or Sony Sr-12? Try the new Microlite!
Reflecmedia can pay for itself!!
You need to take into account the valuable time it can take to properly position the lights for a traditional set-up.
Next is the electricity to run the lights.
Now what about the Air Conditioning to cool the room from the hotlights?
Also, what about the spill from traditional set-up? If you can’t get the talent further away, you get “green hair!”
How about the time to “fix it in post?”
















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